2011 Beef Quality Audit Underway, Producer Input Needed
For the first time in the history of the National Beef Quality Audit, cattle producers are being asked to provide their input! The 2011 NBQA, led by scientists from Colorado State University and Texas A&M University, is designed to collect and analyze information from cooler audits in the packing sector, face-to-face interviews with beef supply chain partners and for the first time cattle producers including feeders, stockers, cow-calf operators, and seedstock producers. Producer input is being sought to strengthen the measurement of quality-based practices implemented on farms and ranches that support consumer confidence in beef products and production systems.
The checkoff-funded National Beef Quality Audit (NBQA) has provided important benchmarks for the U.S. beef industry since 1991. The audit has been conducted approximately every four years with the historic focus centered on quantifying the performance of beef carcasses for a number of value enhancing characteristics.
The 2011 audit hopes to quantify the current adoption level of quality driven management practices by the industry and develop a benchmark against which to measure future performance. By collecting input from cattle producers, they will help consumers and decision influencers better understand beef production and the commitment of cattlemen to producing safe and wholesome beef products.
You can find the survey online .