Numbers … and impact

John Lawrence’s message from Jan. 22, 2018

There comes a time each year when whoever is at the helm for ISU Extension and Outreach must sign off on the organization’s annual report. Perry Holden’s first extension annual report covered fiscal year 1906-1907, when corn trains stopped at 670 towns and extension professionals gave 1,085 talks and lectures to more than 127,000 people. In that first year, Holden gave 172 lectures, conducted 77 corn judging contests and spent another 28 days in short course work. In home economics, Mary Rausch gave 90 lectures, conducted 41 demonstrations and judged 17 contests. She also led short courses at Iowa State and in Red Oak, Mount Pleasant, Lenox, Spencer and Dows. (Yes, I’ve been reading my R.K. Bliss extension history book again.)

In keeping with tradition, we have numbers in our 2017 annual report as well: More than 1 million people directly benefit from our educational programs every year, and we reach more than 4 million through our digital presence. However, more important than the numbers is the impact. Did you know?

  • We help parents raise healthy kids. For every $1 invested in Buy Eat Live Healthy nutrition education, $2.48 is saved in future health care costs. This free program helps parents learn how to provide nutritious food, leading to healthy children and strong families.
  • Our Iowa Government Finance Initiative provides Iowa’s 945 cities with customized socioeconomic and fiscal information, offering a clear perspective about their financial health and performance.
  • More than 12,000 youth tried virtual reality, 3D prototyping, circuit bending and other emerging design technologies through FLEx, Forward Learning Experience. Practicing 21st century design thinking prepares young people for future careers.
  • We help farmers connect through peer networks to increase the success of Iowa farm operations, improve the equity and management responsibilities of beginning farmers, and help farm businesses pass to a new generation.

You’ll find more examples of our impact in our annual report: read the webpage or download the pdf. I imagine Perry Holden was proud of all he accomplished that first year, and probably grumbled about reporting his numbers to administrators. Some things never change. However, I know that all of us on the leadership team are incredibly proud of the work you all do, which contributes to ISU Extension and Outreach’s impact statewide. Thank you for your service.

One more thing: Speaking of that great work you all do, nominations for ISU Extension and Outreach Awards are due at noon, Feb. 9. Check the awards website for the list of awards, eligibility and criteria, and nomination forms.

— John D. Lawrence
Iowa State University Interim Vice President for Extension and Outreach

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