What works in rural development … and why

John Lawrence’s message from Aug. 12, 2019

When you think of rural America, do you imagine corn and cattle and farmers working the land? Well, that’s one way to look at it. However, for the complete picture you need to think much more broadly. Rural America includes every place that is not urban – from micropolitan areas with up to 50,000 residents, to the smallest, unincorporated towns and open country. This week at Iowa State’s Rural Development Symposium we will explore the challenges facing these places and discuss how to build capacity and create support for rural development efforts. Did you know?

  • The symposium will cover current research, practices and success for economic development and quality of life in rural America. Conference speakers include representatives from the Federal Reserve Bank of Kansas City, Iowa State, other Midwestern universities and nonprofit organizations.
  • Presentations and panel discussions will cover community well-being, labor markets, business succession and retention, business location and expansion, and rural capital and innovation.
  • Participants will be able to engage with the researchers who study the issues, as well as the people who put the research into practice.

The challenges facing rural America are complex and vary widely from community to community. Community and Economic Development Director Gary Taylor says the symposium is an opportunity to learn what works in rural development and, perhaps more important, learn why it works.

Register to attend an area-wide meeting

Be sure to register online to attend a first-quarter area-wide meeting:

  • Southwest, Aug. 28, Atlantic.
  • Northeast, Aug. 29, Waverly.
  • Central, Aug 29, Nevada.
  • Southeast, Sept. 10, Washington.
  • Northwest, Sept. 20, Spencer.

The overarching theme for the day is rural resiliency. We’ll learn together, talk together and take time for networking. Leadership team members will provide updates, and we’ll also engage in issue-based and program-based discussions. Our goals for these meetings are to improve internal communication and align vision and mission throughout our organization, to enhance interdisciplinary and multi-county programming, and strengthen relationships with our colleagues.

Counties are strongly encouraged to support all their staff attending these meetings. Field specialists who serve counties in more than one area should plan to attend at least one area meeting per quarter, and coordinate with teammates so there is program representation at all area meetings. Campus-based staff and faculty are encouraged to attend at least one area meeting per year.

More notes

  • Tune in on Aug. 20 at 3 p.m. for a live update from the Structured for Success committee. The presentation also will be archived for later viewing. More information will be provided closer to the date. Stay tuned.
  • Take a moment to review the August program update from the leadership team for current examples of what is happening across our programs.
  • Seven years and 100 anniversaries later, we now have celebrated 100 years of organized extension work all across our 99 county campus! The final event was held Saturday in Dallas County. From banquets and award ceremonies to plaque presentations at county fairs and ag shows, these events have brought Iowans together to honor our land-grant mission. Thank you to everyone who helped make these anniversaries true celebrations of the many ways ISU Extension and Outreach focuses on feeding people, keeping them healthy, helping their communities prosper and thrive, and turning the world over to the next generation better than we found it.

— John D. Lawrence
Iowa State University Vice President for Extension and Outreach

August 2019 Program Update

Updates from the ISU Extension and Outreach leadership team

Human Sciences

  • Jill Weber, human sciences specialist in nutrition and wellness, has a successful community partnership in West Union (Fayette County). Public Health and Gundersen Palmer Lutheran Hospital worked jointly to create a mobile community teaching kitchen. Funding from 5-2-1-0 Healthy Choices Count helped to provide eight participant stations and one instructor station stocked with tools and equipment. Jill pilot tested classes from the Healthy and Homemade series and provided feedback on the mobile kitchen as the classes progressed. She worked with Master Gardeners on a May herb class and then it was on to jam and salsa workshops for youth and Food Preservation 101 during the county fair. In the fall, she will use the mobile teaching kitchen for a Stay Independent series in Oelwein. The community partners recognize Jill’s teaching abilities in delivering high quality programs, and she appreciates the opportunity to deliver programs in Fayette County using the new teaching kitchen.
  • Suzanne Bartholomae and the family finance team have created a successful partnership with the Iowa Public Employees’ Retirement System (IPERS). Including funding, the partnership involves regional delivery of the Creating a Secure Retirement program to IPERS members. During FY20, the team will deliver the program 20 times, including 12 times at the IPERS headquarters in Des Moines by a combination of human sciences specialists in family finance, with Joyce Lash and Barb Wollan co-leading. The summer and autumn regional pilots have been set for Sioux City, Mason City, Cedar Rapids, Ottumwa and Council Bluffs. In the next few months, focus groups will be conducted with IPERS members who attended the program in the past year. Late this year and/or early next year focus groups will be held to explore program opportunities with younger IPERS members.
  • Small Talk: Big Future is featured on the APLU Board on Human Sciences website. This program helps parents from many backgrounds to consistently provide enriching language interactions to their children, thus creating habits that may benefit their children for many years to come.

4-H Youth Development

  • Sara Nelson has been hired as the new 4-H STEM program specialist for the Iowa 4-H Youth Development Program. She will oversee STEM product development and STEM literacy outreach to enhance access to educational learning opportunities for all K-12 youth.
  • In 4-H, parents, extension staff and volunteers communicate and work together to meet each child’s specific needs. Two Washington County youth show what is possible with good communication and understanding prior to the county fair. See the video and news release to learn about Sophie’s and Blake’s stories.
  • 2019 looks to be a record-breaking year for Iowa State Fair 4-H Livestock entries. This year, 8,750 entries have been pre-entered by over 2,300 Iowa 4-H exhibitors. Growth is expected in the individual livestock areas of dairy and meat goat, dog and swine. Pre-entered dairy and meat goat entries have increased by nearly 40 each, dog entries are up 10 and swine numbers are 235 entries higher than previous years.

Agriculture and Natural Resources

  • The 2018 Iowa Farm and Rural Life Poll shows Iowa farmers are seeing a steady shift in who is responsible for what happens on the land they farm. The poll showed an increase in farmers who agreed that conservation practices are their responsibility on land they rent as opposed to the land’s owner, although renters were hesitant to invest their own money on structural conservation practices in land they rent. The Iowa Farm and Rural Life Poll also examined perceptions of quality life and farm financial well-being, awareness of and participation in watershed management activities, and the use of precision agriculture practices.
  • A tool developed at Iowa State University to help farmers make decisions, including decisions about nitrogen applications, has expanded to cover Illinois and Indiana. The FACTS project was launched in 2015 in Iowa to provide yield and soil nitrogen predictions at a field scale. Weather data from the Iowa Environmental Mesonet, soil information from the USDA Natural Resources Conservation Service, and management information from the USDA National Agricultural Statistics Service and local experts all feed into a single program that quickly analyzes the information to offer meaningful agronomic information.
  • A preventive controls for animal food standardized course to serve employees and managers of facilities that are processing any type of animal food will be held in Ames, Aug. 13-15. The course is offered by the Iowa Grain Quality Initiative and will help facilities comply with new, good manufacturing practices and implement a written animal food safety plan.

Community and Economic Development

  • Steering committees are reviewing preliminary community design concepts and design teams are presenting final concepts to the public in this stage of the 2019 Community Visioning Program. During August, public presentations will be held in Audubon, Coggon, Durant, Walcott and Van Meter. On Aug. 28, the design team will present the feasibility report to the Durant steering committee.
  • Diane Wyngarden will be conducting Professional Guide Assessment and Certification sessions throughout August for the following organizations: the Washington Chamber of Commerce, the Muscatine Convention and Visitors Bureau, the Quad Cities Convention and Visitors Bureau in Davenport, and the Quad Cities Convention and Visitors Bureau in Bettendorf. Diane, along with Himar Hernández, Jane Goeken, Abigail Gaffey, Steve Adams and Victor Oyervides, received a Herb Howell Creative and Innovative Program Grant to develop the curriculum.
  • Susan Erickson and Lisa Bates will be attending the 2019 Iowa Downtown Conference in Dubuque and providing an ISU Extension and Outreach CED presence as an exhibitor. The Downtown Conference is the premier statewide annual conference for professionals and volunteers involved in preservation-based downtown revitalization in Iowa and neighboring states.

Master Business Bootcamp

John Lawrence’s message from July 15, 2019

Since 2015 the Master Business Bootcamp has helped more than 250 small businesses in the Des Moines area to survive and thrive. Now our Community and Economic Development unit is partnering to expand this coaching and mentorship program across the state. Did you know?

  • Kameron Middlebrooks has cofacilitated the program and coached business owners for two years, first as part of the Financial Empowerment Center at the Evelyn K. Davis Center for Working Families, where the program originated. He has continued working with the bootcamp since joining ISU Extension and Outreach in 2018 as our minority business coordinator.
  • To qualify for the program, participants must show that they have been operating their business for at least six consecutive months and have established clients who currently use their products or services. The free program targets minority populations with low-to-moderate income; however, it is open to any small business owners.
  • Master Business Bootcamp reinforces essential skills necessary to own, manage, grow and operate small businesses. Kameron coaches bootcamp participants as they develop their own business profile, including their vision, mission, objectives, slogan, values and a thorough description of their products and services.

When we build Iowans’ capacity to develop successful businesses, our communities are more likely to prosper and thrive, leading to a strong Iowa. To learn more about Master Business Bootcamp or other services for small-business development, contact Kameron at 515-231-5055 or kameronm@iastate.edu.

Internal Communications: County visit notification

The Internal Communications Task Force Report acknowledges that too often campus folks, as well as field staff, don’t tell county staff when they will be visiting or working in the county. Two of the recommendations request we develop a method or system to provide advance notice. It seems to me that the recommendations boil down to this: Show respect and professional courtesy to one another.

  • Campus faculty and staff – When you are planning to be out in the state somewhere representing ISU Extension and Outreach in any way, please inform that county extension office and the regional director.
  • Regional and county staff – When you are planning to present at an event, ISU sponsored or not, or are initiating a partnership, please inform the extension office of the county you will be visiting, as well as the regional director.
  • County staff – If you receive a message from campus or regional staff alerting you that they will be in your county, please acknowledge it. Offer to assist them or invite them to stop by the office for a cup of coffee.
  • In any case, visitors, send an email ahead of time explaining where you’ll be and why; and locals, acknowledge you received it. This simple action will go a long way in improving communication within our organization.

Over time, we may discover that we need a more complex or automated system. However, sending an email to let our colleagues know when we’ll be visiting their county is a best practice that we all can implement right now. Thank you.

More notes

  • Our 12 Rising Star interns had their mid-point check-in at the end of June and they reported on a wide range of activities. Here’s a sample of their efforts: helping develop the Ag Bite by the Barn for Adults at the Clay County Fair (Region 1); analyzing and developing four strategic plan options for a day care facility in Sheffield (Region 3); running the Power of Produce clubs for approximately 120 youth (Region 5); and conducting a “new foods” program for kids and food demonstrations at area farmers markets (Region 20). To keep up with everything our Rising Stars are doing, subscribe to their blog and engage with them on Facebook, Twitter and Instagram.
  • Global Rocket Launch Day celebrates the 50th anniversary of the Apollo 11 moon landing with activities to help youth learn about rockets and NASA. Our 4-H program will be using these activities throughout the year to engage youth in the 4-H aerospace project area. For more information, contact Sara Nelson, state STEM lead, sdnelson@iastate.edu.

— John D. Lawrence
Iowa State University Vice President for Extension and Outreach

July 2019 program update

Updates from the ISU Extension and Outreach leadership team

Community and Economic Development

  • The 2019 Community Visioning Program is in the design stage; steering committees are reviewing preliminary community design concepts. Design review meetings will be held in Durant, Van Meter and Hinton. The public presentation of design concepts will take place in Royal.
  • The 44th Iowa Municipal Professionals Institute and Academy is July 15–26 at the Gateway Hotel and Conference Center in Ames. This is a targeted training for more than 200 city clerks, finance officers and other city staff to further professionalism, knowledge and efficiency in Iowa cities. All training in this venue qualifies for certification within the International Institute of Municipal Clerks, as well as the Iowa Municipal Finance Officers Association.
  • In July CED specialists Lisa Bates and Brian Perry will be in Osage (Mitchell County) facilitating sessions 3, 4, and 5 of Leading Communities. Eric Christianson and Scott Timm will be delivering Leading Communities in Norway (Benton County). Leading Communities is made possible in part by a vice president for extension and outreach initiative.
  • During July Diane Van Wyngarden will be conducting Professional Guide Assessment and Certification sessions at several locations: the Neal Smith Wildlife Refuge, Jasper County; Hoyt Sherman Place, Des Moines; Matchstick Marvels, Gladbrook; Clear Lake Chamber of Commerce; Tyden Farm No. 6, near Dougherty; and Frank Lloyd Wright’s Stockman House, the River City Society for Historic Preservation, Frank Lloyd Wright’s Historic Park Inn and the MacNider Art Museum, all in Mason City.

Human Sciences

  • Christine Hradek, coordinator for SNAP-Ed and EFNEP, presented to the Cyclone Scholars and George Washington Carver summer interns on June 12. She shared the landscape of healthy food access for Iowans with low income and how Growing Together Iowa aims to improve access to fruits and vegetables.
  • Cindy Thompson, human sciences specialist in family life, co-led her fourth Powerful Tools for Caregivers series, along with a staff member from the Northeast Iowa Area on Aging. Six participants completed the series and one care receiver attended. When asked about their biggest accomplishments during the series, one participant stated, “When my [relative] says he doesn’t want to live, I now say ‘I’m sad you feel that way. That must be hard.’” Another said, “I’m letting go of the guilt a little.” All indicated they would recommend participation in the series to a friend.
  • Nicole Leidal, family nutrition program assistant, and Mary Wilkins, youth outreach coordinator, have been working as a team to provide “wrap around” education for individuals within the Buy Eat Live Healthy classes. As Nicole teaches the nutrition lesson to the parents, Mary provides education to their children, and together they share the other opportunities ISU Extension and Outreach in Story County has for families. The goal is to lessen the burden on the family needing childcare, provide quality adult and child education, and increase awareness of the office. Due to the quality team work of the staff, ISU Extension and Outreach has gained lifelong extension users in Story County.

4-H Youth Development

  • Mahaska County 4-H offered their first Ricochet Leadership Club in 2019. Eleven students in sixth and seventh grade at Oskaloosa Middle School participated in the hybrid Ricochet program partnership between ISU Extension and Outreach in Mahaska County, Big Brothers Big Sisters of Mahaska County, Oskaloosa Middle School, William Penn University, and United Way of Mahaska County. Five William Penn University students served as site-based mentors and helped process Ricochet activities and plan a service project. This program made an impact in the lives of the participants by providing them with a better sense of civic engagement, leadership, communication and teamwork. The group took part in collaborative decision-making processes to figure out the focus for their service project. They voted to fight hunger in the community. The project also provided an opportunity for participants to enhance communication skills. They had to “pitch” the service project to Oskaloosa School District staff. Mentors provided guidance and rehearsal time.
  • Invent STEM is a new Iowa 4-H program focused on wind energy and innovative solutions to real world problems. The program will be available this fall and is sponsored by Alliant Energy. An Iowa State Fair kick-off for Invent STEM will occur on Aug. 11. Youth will be tasked with creating a “beat the heat” machine.
  • Healthy living programs at Oakridge reached more than 60 youth this spring. The Des Moines housing complex has a large African refugee population. Intern Tre Goode worked with the high school students over four months – identifying issues in their community, discussing college and career, and planning a community cookout as a way to unite their community and engage youth in 4-H activities. Youth program specialist Lisa Green and 4-H volunteer Gerald Joseph took the middle school youth through a 16-week entrepreneurship program. Youth taught others what they had learned by showcasing their business concepts at the cookout. Goode also worked with a new 4-H volunteer, introducing 4-H to fifth graders in the community by exploring the four priority areas in a weekly after school program. Youth in the Oakridge Community are excited about 4-H and many have asked staff if they could take part next year. A new 4-H volunteer plans to continue programming with the elementary students next year.

Agriculture and Natural Resources

  • Gardeners will have the opportunity to learn about growing cut flowers, sweet corn and tomatoes in the home garden during this year’s Demonstration Garden Field Days, hosted by ISU Extension and Outreach and the ISU Research and Demonstration Farms. Seven field days will be held across the state, focusing on three main themes: home-grown bouquets; augmented sweet corn; and a showcase of different types of tomatoes.
  • A series of six agritourism checklists were designed by ISU Extension and Outreach agritourism experts to help ensure farmers and landowners who open their property to the public follow safety best practices. The checklists cover bio-security, emergency preparedness, food safety, pesticide safety, play area safety and negligence mitigation. The checklists are not to be considered a certification, but they can help producers understand their strengths and weaknesses. The checklists are available through the ISU Extension Store (FFED 0025 A-F).
  • Field days and workshops are continuing to be scheduled for this summer at ISU Research and Demonstration Farms. Topics include crops and soils, cover crops, nitrogen and water, Forecast and Assessment of Cropping sysTemS (FACTS) and demonstration gardens. Most events are free and open to the public.

June 2019 program update

Updates from the ISU Extension and Outreach leadership team

Agriculture and Natural Resources

  • The 2019 Cash Rental Rates for Iowa Survey showed a 1.4% drop in cash rental rates for Iowa farmland, falling to $219 per acre from $222 an acre last year. This drop in rental rates won’t offset a much larger drop in corn and soybean prices, which have fallen 50% and 45%, respectively. Cash rental rates are down about 19% since their all-time high of $270 an acre in 2013, a decline that is in line with a 16.7% drop in land values over that same period. The full Cash Rental Rates for Iowa 2019 Survey is available through the ISU Extension Store.
  • The 2019 Master Gardener Search for Excellence Award was given to Master Gardeners in Buchanan County, recognizing their work revitalizing the grounds surrounding the county’s Prairie Pioneer Schoolhouse. Working with the Jesup School District and area businesses, Master Gardeners planted new flowerbeds, revitalized old flowerbeds, seeded prairie wildflowers and added pollinator-friendly plants.

Community and Economic Development

  • Community and Economic Development is now offering data literacy workshops to help Iowans learn the skills needed to understand, visualize, interpret and practice with data relevant to communities, organizations and counties. The data literacy workshops can include a wide variety of topics, reviews of the data included in the Data for Decision Makers profiles, or an in-depth look at selected measures, indicators and trends. The workshops also can provide participants with knowledge and skills to discuss data, and bridge to applications and decision making with the data. During June Sandra Burke will be conducting health data literacy workshops in Cherokee, Cedar Rapids and Boone.
  • In an effort to support independently-owned grocery stores in the rural Heartland, the CED program partnered with the Kansas State University Center for Engagement and Community Development and the University of Minnesota Extension Regional Sustainable Development Partnerships to develop the proposal “Food Access and Independent Grocers: Strengthening Food Securities in Underserved Communities.” The North Central Regional Center for Rural Development funded the proposal with a planning grant of $22,012. The goal of the proposal is to compile existing resources that support independently owned groceries as sites of food security, social centers and economic opportunity from the three land-grant university partners; review the resources; and identify gaps where development of additional resources is needed. From there, the partner institutions will develop a joint curriculum for working with independently owned grocers that could be shared throughout the Heartland. On June 26–28 Lisa Bates and John Wolseth will be hosting colleagues from KSU and UME as part of this project.
  • The 2019 Community Visioning Program begins transitioning from the assessment process to goal setting and design workshops. Goal-setting meetings are being conducted in Bedford, Coggon and Graettinger. Communities holding design workshops include Van Meter, Bedford, Coggon, Walcott and Sumner. The public is invited to attend and provide input on preliminary transportation enhancement plans.
  • During June Leading Communities sessions will take place in Mitchell and Benton counties. The program is made possible in part by a Vice President for Extension and Outreach initiative.

Human Sciences

  • Through a partnership with Hawkeye Community College, Human Sciences Extension and Outreach offered the How to Manage Your Money program to students who were English language learners. The community college also requested education about tax filing; eight students visited a Volunteer Income Tax Assistance site in Chickasaw County in spring 2018 and indicated an interest in learning more. Extension and Outreach partnered with a local nonprofit, and classes to train volunteers took place in fall 2018. In January 2019, five students (four Congolese and one Burmese ) and one individual from the nonprofit were certified as VITA program volunteers. Currently the site provides services in English, French and Burmese; Bosnian- and Spanish-speaking volunteers will be needed in the future. The Hawkeye Community College ELL program includes 805 students who represent 47 countries. During the 2019 tax season, 47 returns were completed; the majority of individuals assisted were part of the immigrant population. It is anticipated that the number of volunteers and returns completed will increase next year. The IRS visited the site and provided a positive review of the VITA Program.
  • Lori Hayungs, human sciences specialist in family life, and Sue Boettcher, human sciences program coordinator in Dickinson County, have worked together to provide outreach to people with Parkinson’s disease. As a result, Sue has connected with local partners and a Parkinson’s group is launching in June. Sue is reaching out to similar groups around the state to inquire how they conduct their groups, and also has been in contact with Elizabeth L. Stegemöller, in the Department of Kinesiology, whose research includes how music therapy can benefit people with Parkinson’s disease.

4-H Youth Development

  • Ninety-seven youth have been selected to attend the 2019 Animal Science Roundup as part of the State 4-H Conference June 25-27. This year marks the most species groups yet, including beef, dairy cattle, horse, meat goat (new), poultry, sheep and swine. Animal science faculty and staff are partners in this hands-on, science-based event.
  • In partnership with Chicago Mercantile Exchange Group and National 4-H Council, Iowa 4-H once again was selected for a grant to implement the 4-H Ag Commodity Carnival. Currently, 11 fairs (including the Iowa State Fair) are scheduled to host the hands-on activity with a targeted reach of more than 8,000 youth.
  • More than 50 Native Bee Challenge events are scheduled in 27 counties across the state this year. So far 4-H has completed 18 of these events, reaching more than 727 youth. Events are being facilitated by trained teen leaders, staff and volunteers. 4-H trained seven additional teen leaders at the 4-H Connect Retreat in April.
  • Nearly 170 youth and adult chaperones took part in the 2019 4-H Connect Retreat held at both Iowa State University and Clover Woods Camping Center. Many county, field and state 4-H staff collaborated to make this a successful educational event for youth from across Iowa. This year’s retreat included New Volunteer Training for the adult chaperones, a more extensive chaperone orientation and Clover Woods tour, a partnership with the Experience Iowa State organization, and the integration of the 4-H Youth Leadership Planning Team. Initial feedback from the event has indicated that the youth learned more about themselves, their interests and made new friends, while the chaperones felt more a part of the planning process and involved in steps moving forward to engage long-term with the Iowa 4-H Program.

Guiding tourism for success

John Lawrence’s message from May 20, 2019

With a trained tour guide, a community tourism attraction has a better chance for success. That’s why some of our Community and Economic Development staff used Excellence in Extension funding to develop a new curriculum. With their Herb Howell Creative and Innovative Program Grant, Diane Van Wyngarden, Himar Hernández, Jane Goeken, Abigail Gaffey, Steve Adams and Victor Oyervides created Professional Guide Training and Certification. The new program is the first of its kind in Iowa: It is designed for staff and volunteers who lead guided programs at community tourism attractions, such as museums, parks, conservation areas, historic sites, nature centers and agritourism venues. Did you know?

  • The one-day Guide Training workshop features interactive methods and techniques for creating and delivering dynamic guided programs, with a focus on guiding adult visitors.
  • Everyone who completes the workshop has the option to receive Professional Guide Certification from Iowa State University for an additional fee. Certification is completed at the individual’s workplace or tourism location.
  • In April, 85 people attended the first Guide Training workshop. The next statewide workshop is June 13 in Mason City and is open to the public. The fee is $10 per person and includes the course workbook, workshop activities, lunch and refreshments. This low fee is made possible through the team’s additional funding partnership with Iowa Economic Development Authority/Iowa Tourism Office and the Central Iowa Tourism Region.
  • This month Diane has conducted certification sessions with the Iowa Arboretum near Madrid, the Iowa Railroad History Museum in Boone, the Octagon Center for the Arts in Ames, the Ames Chamber of Commerce, the Mahanay Bell Tower and Thomas Jefferson Gardens of Greene County in Jefferson, the State Theatre in Washington, the Neal Smith Wildlife Refuge near Prairie City, and the Botanical Center and Hoyt Sherman Place in Des Moines.

Tourism guidance is one of the ways our CED unit strengthens communities and their local economies. All Iowans benefit when local people join together to make their communities better places to live and work. For more information or to pre-register (by June 5) for the June workshop, contact Diane Van Wyngarden at dvw@iastate.edu.

Tuition Assistance Program

ISU Extension and Outreach is a knowledge-based organization and our people are our greatest asset. The Vice President for Extension and Outreach Tuition Assistance Program is designed to help our people move forward with their extension careers. The program will reimburse tuition costs up to one-half of 4 credits per term, once each term (Fall, Spring and Summer) – up to one-half of 12 credits per year. County-paid and ISU-paid extension employees may apply for the program, whether taking credit courses from Iowa State, a community college, a private institution or other accredited public institution. Check the Professional Development website for eligibility and participation requirements, and other information.

Internal Communications: Update

During our leadership team retreat on May 31, we will focus on prioritizing the recommendations from the Internal Communications Task Force. I counted 25 recommendations in the executive summary. We need to set priorities so we can begin taking action.

— John D. Lawrence
Iowa State University Vice President for Extension and Outreach

May 2019 program update

Updates from the ISU Extension and Outreach leadership team

4-H Youth Development

  • Once a month, Cerro Gordo County 4-H news and photos are featured in one full page in the Globe Gazette. Ads from area businesses, arranged by the Globe Gazette, pay for the page. This innovative, new partnership has begun thanks to Kelsey Spotts, Cerro Gordo County youth coordinator, and it is working. For the first time in many years, spring break camps were full.
  • Norma Dorado-Robles, youth program specialist, developed a new partnership with the Marshalltown High School Mathematics’ Department. She engaged 50 freshman youth throughout the school day in sampling a 4-H STEM Lit-to-Go activity at the Math Center. At least 80% of the youth that day had little to no prior knowledge about 4-H. Many of these students were very interested in a follow-up session that will be part of the 4-H youth needs assessment facilitated by Norma and Ani Das, 4-H youth stakeholder and partnership coordinator.
  • 4-H Healthy Living and the SWITCH program were featured at the Iowa Department of Education’s School Wellness Conference on March 28. School staff in attendance learned about “Engaging Youth to Enhance School Wellness Initiatives.” 4-H SWITCH Ambassadors from Earlham Middle School co-presented about their involvement in boosting wellness opportunities for their peers. They taught the audience a brain break and led a taste test to demonstrate the Cafeteria Coaching program. Many schools were intrigued by SWITCH and the ISU Extension and Outreach partnership with schools; 4-H hopes this will help grow recruitment for the upcoming year.

Agriculture and Natural Resources

  • The ISU Extension and Outreach Master Conservationist program will be offered in four locations across Iowa in 2019. The program will take place in Region 7 (Humboldt, Wright, Webster and Hamilton counties), Region 14 (Jasper, Poweshiek, Marion and Mahaska counties), Story County and West Pottawattamie County. The program is designed to create a community of passionate conservationists and is led by local conservation professionals, state specialists and Iowa State experts.
  • The inaugural Iowa Equine Day will be held May 4 at the Hansen Agriculture Student Learning Center in Ames. The event will feature presentations related to horse and rider care, safety and horse nutrition. A ranch riding and showmanship clinic presented by Doug Bogart also will be held.

Community and Economic Development

  • The 2019 Community Visioning Program completed community assessment work on April 6 and local steering committees are reviewing the assessment data provided by the ISU research team. In May, assessment reviews will be conducted in Walcott, Coggon and Durant. Following the assessment reviews, steering committees will conduct performance objectives meetings in Walcott (May 15) and Durant (May 22).
  • CED is working with Human Sciences on Early Childhood Iowa, a federal grant that focuses on identifying challenges and issues regarding childcare in Iowa for children ranging from infant to preschool age. During May, CED specialists will be conducting focus groups with parents, preschool providers, and daycare providers in Storm Lake, Creston, Marshalltown, Waterloo, Mount Pleasant, West Des Moines and Fort Dodge.
  • The Introduction to Planning and Zoning for Local Officials workshop is a three-hour session designed to introduce the basic principles of land use planning and development management to elected officials, planning and zoning officials, and board of adjustment members without formal training in the subjects. In May, workshops will be conducted in Dubuque, Fairfield and Davenport.
  • CED is now offering data literacy workshops to help Iowans learn the skills needed to understand, visualize, interpret and practice with data relevant to communities, organizations and counties. The data literacy workshops can include a wide variety of topics, reviews of the data included in the Data for Decision Makers profiles, or an in-depth look at selected measures, indicators and trends. The workshops also can provide participants with knowledge and skills to discuss data and bridge to applications and decision making with the data. Sandra Burke will be conducting health data literacy workshops in Boone, Davenport and Adel during May.

Human Sciences

  • Boone County will become the first Kids in the Kitchen rural site with a current staff member trained to deliver Expanded Food and Nutrition Education Program (EFNEP) curricula for youth as a regular aspect of programming. Boone County will begin service this summer. This approach should help expand youth EFNEP programming to rural areas in a way that is cost-effective and sustainable.
  • Nine human sciences specialists are trained to deliver “Growing Up Wild.” The four-hour workshop requires two facilitators – an outdoor educator and an early childhood specialist. Human sciences specialists have worked with 38 naturalists in the last five years at 35 training locations, reaching 560 participants representing 58 counties. Barb Gigar, Project WILD state coordinator from the Iowa Department of Natural Resources, is the lead state partner for this effort. Human Sciences Extension and Outreach also is sharing the program beyond Iowa. On April 10, Kim Brantner, Cindy Thompson and Joy Rouse presented a national webinar for the National Extension Association of Family and Consumer Sciences, reaching 22 participants representing 21 states. Their presentation helped participants understand the benefits of nature in early education, learn about Growing Up Wild and explore collaboration options for outdoor education.

Joining forces for farm, food and enterprise development

John Lawrence’s message from April 29, 2019

ISU Extension and Outreach’s programs in Local Foods and Value Added Agriculture recently joined forces. Although the resulting program has a new name – Farm, Food and Enterprise Development – the combined program team offers the same, great technical assistance and resources for Iowa farmers, food systems advocates and business owners. Did you know?

  • Topics in the Farm, Food and Enterprise Development wheelhouse include small farm profitability, agritourism, community food systems planning and development, farm to school and farm to early childhood education, and business feasibility and financing.
  • Christa Hartsook leads the small farms area, serving farmers, acreage owners and service providers.
  • Courtney Long leads food systems, serving community coalitions, city planners, nonprofits and county extension staff.
  • Brian Tapp leads enterprise development, serving small business owners, entrepreneurs and start-ups.

Program Manager Craig Chase says focusing on small farms, food systems and enterprise development will allow the 20-member team to develop stronger educational programs and collaborative partnerships. You can contact the team at contactFFED@iastate.edu, 515-294-3086.

One more note: Mark your calendars and save the date for our next Annual Conference, April 1, 2020.

— John D. Lawrence
Iowa State University Vice President for Extension and Outreach

April 2019 program update

Updates from the ISU Extension and Outreach leadership team

Human Sciences

  • The Financial Literacy Lesson Plans (Grades K-5) curriculum is available for free download from the ISU Extension Store, either by grade level or as an entire K-5 curriculum. The user guide includes the scope and sequence of four lessons for each grade. Each lesson provides an overview of the agenda, purpose, objectives, needed preparation, vocabulary and standard(s) being addressed. There are directions for the lesson warm-up, main activity, wrap-up and reflection; ideas for extending the lesson; and home talk with parents or guardians. Worksheets and graphics are included, and most lessons feature reading and discussion of a storybook as the main activity. Support from the Iowa Insurance Division made the project possible.
  • In “A Journey Through Parkinson’s Disease,” participants learn how to recognize the symptoms of PD; how to seek medical care and what to expect; the causes of PD; how treatments work; alternative therapies, such as singing and exercise; and simple at-home activities and tools to help with symptoms. Sessions are held once a week for three weeks with each session lasting 45 minutes. Program authors Elizabeth Stegemӧller and David Brown trained facilitators in August 2018. After some time spent developing partnerships, planning and marketing, the facilitators are now implementing the program. Sessions have been held in Keosauqua, Cherokee and Sioux City, and with extension county partners, Siouxland Aging Coalition members, Dickinson County with the local YMCA and in Chickasaw County with Mercy Hospital in New Hampton.
  • The Sioux County PROSPER Team, in conjunction with West Sioux Schools and Hawarden community leaders, created Hawarden Table Talks to increase engagement of community businesses and citizens with the issue of youth risk-taking behaviors. Conversations focused on supporting youth and encouraging their families to engage in the community. Over the last several months, more community leaders have joined the conversation, increasing the capacity of the group and resulting in an investigation of transitioning to a community coalition. Leaders of the Table Talks recognize that creating opportunities that encourage building relationships with youth and adults from all cultures will benefit the overall workforce development of Hawarden.
  • Plan, Shop, Save, and Cook is a four-lesson series on basic nutrition, meal planning, saving money and cooking skills. It takes roughly four hours to deliver and is appropriate for a wide variety of participants. The SNAP-Ed funded staff are learning and practicing the lessons with anticipated implementation in late April or May.

4-H Youth Development

  • Maya Hayslett, 4-H crop science specialist, has been training teen leaders for the Native Bee Challenge. This statewide program includes hands-on activities facilitated by teen leaders in many locations across the state. In March, 18 youth and 10 adult staff and volunteers attended the state training at Reiman Gardens to learn about the program’s educational activities and how to lead the challenge. Each youth will share the program with 50 youth in grades 4-8 in their home communities.
  • H2Oh! Is a new program on well water safety being piloted in Story, Tama and Jefferson counties. The feedback from the pilots will be used to revise the program, which will then be available for all counties to use. Results also will be presented at the Iowa Governors Conference on Public Health in April.
  • Thirty-nine SWITCH schools have wrapped up nine weeks of program implementation focusing on how their students can “switch what they do, view and chew.” Students are tracking their health behaviors each week in their web-based accounts. Middle school students are challenged to establish a goal that they actively work toward and document the following week. 4-H has been seeing great outcomes from schools’ special projects to enhance wellness in their school, activating their lessons and incorporating more movement while learning. Schools are now helping to design a sensory walkway that can be incorporated in school hallways to encourage sensory-based movement to release energy, boost brain function and create focus upon entry to the classroom. As SWITCH wraps up for this year, 4-H is preparing to recruit for the 2019-2020 school year.

Agriculture and Natural Resources

  • Prices for performing custom work are expected to jump in 2019, according to the 2019 Custom Rate Survey. The survey showed a 7% price increase across all surveyed categories. Changes from 2018 to 2019 varied across categories, with complete harvesting and hauling for corn and soybeans increasing by 6% and hired labor going up 7%. The full survey is available through Ag Decision Maker or the ISU Extension Store and was conducted by Alejandro Plastina, assistant professor and extension economist.
  • Registration for the ISU Extension and Outreach Master Gardener program is now available online. Classes will be held across the state this fall; contact your ISU Extension and Outreach county office for training locations and start dates. After completing the course, Master Gardener trainees volunteer within the community, volunteering 40 hours. To maintain Master Gardener volunteer status, they volunteer 20 hours per year and build their gardening know-how by participating in 10 hours of continuing education.
  • Adam Janke’s Woodworking for Wildlife publications highlight simple projects that can enhance habitat for animals in a backyard. Three publications provide detailed instructions and a materials list for creating a backyard bat box, blue bird box, and wood duck box. Janke, assistant professor and extension wildlife specialist, also includes basic information about the animals each project is designed to attract. A fourth publication provides instructions and a materials list to build the iconic Aldo Leopold bench.

Community and Economic Development

  • Iowa Retail Initiative provides the foundation for local retail decision makers to assess and work to address their community’s existing and future retail districts. IRI has recently gone through an update or “reboot” into a comprehensive approach that includes a three-part, nested program — consisting of IRI Champions, IRI Coaching and IRI Snapshot — to enhance and strengthen local retail. The first step in the program is the IRI Champions workshop, which provides training and resources to community decision makers and retail supporters, such as chambers of commerce and economic development organizations. During the day-long workshop, participants will learn how they can assess existing and future retail needs, evaluate their retail district amenities, identify funding opportunities, maximize the use of social media, and explore retail niches. CED specialists Steve Adams, Lisa Bates, Susan Erickson, and Victor Oyervides piloted IRI Champions in Wright County on April 2.
  • CED is now offering data literacy workshops to help Iowans learn the skills needed to understand, visualize, interpret and practice with data relevant to communities, organizations and counties. The data literacy workshops can include a wide variety of topics, reviews of the data included in the Data for Decision Makers profiles, or an in-depth look at selected measures, indicators, and trends. The workshops also can provide participants with knowledge and skills to discuss data and bridge to applications and decision making with the data. Sandra Burke will be conducting two health data literacy workshops in Muscatine on April 26.
  • Diane Van Wyngarden, Himar Hernández, Jane Goeken, Abigail Gaffey, Steve Adams and Victor Oyervides received a Herb Howell Creative and Innovative Program Grant to develop a new Iowa tourism guide program curriculum. A statewide guide training workshop will be held at the Central Iowa Expo in Boone April 11. The workshop is designed specifically for staff and volunteers who lead guided programs at Iowa’s community tourism attractions, including but not limited to museums, parks and conservation areas, historic sites, science centers and agritourism.
  • The Introduction to Planning and Zoning for Local Officials workshop is a three-hour session designed to introduce the basic principles of land use planning and development management to elected officials, planning and zoning officials, and board of adjustment members without formal training in the subjects. During April, workshops will be conducted in Fort Dodge, Waterloo, Johnston and Council Bluffs.
  • The 2019 Community Visioning Program continues with community assessment work in April, including the final transportation assets and barriers focus group workshop in Coggon; a bioregional assessment in Durant; transportation inventory and analyses in Sumner, Durant and Walcott; and a review of all community assessments in Sumner.

March 2019 program update

Updates from the ISU Extension and Outreach leadership team

Community and Economic Development

  • Transportation assets and barriers focus-group workshops are continuing in Community Visioning Program communities. The workshops are part of the assessment process conducted in client communities to provide local decision makers with a framework for making informed choices. In March, CED specialists Abbie Gaffey, Eric Christianson and Scott Timm will assist in facilitating the focus groups in Durant, Van Meter, Audubon, Bedford and Treynor.
  • On March 20, the Des Moines Civil and Human Rights Commission will hold its 33rd annual symposium. “Move Passion to Progress” will highlight the goal of helping people move beyond emotions toward tangible, substantive community progress. The symposium will feature national speakers Richard Edmond Vargas (subject of the CNN documentary, “The Feminist in Cell Block Y”), and Linda Sarsour (cofounder of the Women’s March) to motivate attendees to move beyond just being passionate and moving their communities toward progress. ISU Extension and Outreach community development specialist Kameron Middlebrooks is the chair of the Des Moines Human Rights Commission.
  • On March 29 in Des Moines, the Community Food Systems program will hold its fourth annual event. The goal is to engage, support and inspire individuals from all areas of Iowa’s food system in conversation about community food systems. Participants will attend workshops, hear from expert panelists and speakers, and network with colleagues, building robust local food systems all across Iowa.
  • In March, CED specialists Lisa Bates and Brian Perry will be in Osage working with a group to bring Leading Communities to the county. CED specialists Eric Christianson and Shelley Oltmans will be facilitating Leading Communities in Wever. CED specialists Himar Hernández and Jon Wolseth will deliver session five of Leading Communities in Mount Pleasant. The Leading Communities program is made possible in part by a Vice President for Extension and Outreach Initiative.

Human Sciences

  • Two new healthy food access specialists started work in February. They will partner with food banks, food pantries and Growing Together Iowa projects to promote healthy food access for Iowans experiencing poverty. Judy Dittmar is housed in the West Pottawattamie office and Jen Lamos is located in the Johnson County office.
  • During federal FY 2018, the “Spend Smart. Eat Smart.” app was installed on 3,406 mobile devices. Apple installs were down, compared with FY 2017, while Android increased 150 percent. The “Spend Smart. Eat Smart.” website had 119,546 users (an increase of 22 percent over federal FY 2017): 77 percent of users are age 44 or younger, and 73 percent of users are female. The vast majority of users access the website in English; 113 accessed it in Spanish and 105 in Chinese. Forty-seven percent of users now access the site via a mobile device.
  • “Market Outlook 2019 and Stress of the Farm: Strategies that Help” was developed to offer agriculture producers and agribusiness professionals an opportunity to learn more about the signs of stress, how to cope with stress, how to help others and available resources. In this way, the agriculture producer and agribusiness professional may be more aware of the signs of stress, and also be more willing to help others to find the assistance they need. This effort was a collaboration with Chad Hart, associate professor of economics and extension crop markets specialist, and eight human sciences specialists in family life; Lori Hayungs, Mackenzie Johnson, Kim Brantner, Joy Rouse, David Brown, Cindy Thompson, Dawn Dunnegan and Barb Dunn-Swanson. In January, the session was offered across Iowa at 14 Crop Advantage meetings. Approximately, 2,127 agriculture producers and agribusiness professionals attended, and 563 participants completed evaluations. The following results note the percentage of participants who responded either strongly agree or somewhat agree that they feel more confident that they can:
    • Recognize the signs that someone may be dealing with stress (82 percent; N = 481)
    • Use the strategies that help with stress for myself or to assist others (80 percent; N = 478)
    • Offer help to someone who may be stressed or in a crisis (79 percent; N = 476)

4-H Youth Development

  • Marybeth Foster, Leslie Stonehocker and Bonnie Dalager worked with field specialists and county staff to streamline the data collection process. The Annual County Plan of Work Form and new Program Data Collection Form (formerly known as the Group Enrollment Form) were simplified significantly. In all, nine separate forms were condensed to just two forms. The goal was to create a process that provides clarity and simplicity for county staff and youth program specialists, and encourages a culture of reporting by filling out a report form for every event, no matter the number of education hours. Compiled information will be used in state and federal reports.
  • The National 4-H Ag Innovator’s Experience national training was held Feb. 8-10 at Reiman Gardens in Ames. Twenty teens and adults from Michigan, Missouri, Kansas, Nebraska and Iowa came to the Iowa State campus for the national training to hear from experts and participate in learning experiences about pollination and native bees. They will take this information back to their states and host their own trainings. The state training for Iowa was March 2-3 in Ames.
  • Dickinson County started Clover Kids in January 2019 for the first time in 13 years. Clover Kids has been started as an after-school program in three towns. In two of the towns, 4-H is partnering with local libraries. Friends of the library are providing snacks for the program. This partnership is a perfect fit, as both libraries were looking to increase youth programming. Each month the Clover Kids receive a list of books available at the library for check out that tie in with the theme. The third location is in a smaller community that did not have many after school activities. Clover Kids sessions will be hosted at the school with the support of one faculty member per session. So far 52 Clover Kids have enrolled and they are in the process of making their first Clover Kids Fairbook.
  • Counties across Iowa spent January and February conducting annual 4-H volunteer training. This year the theme was “4-H Fosters Independence.”

Agriculture and Natural Resources

  • A new publication from the Iowa Beef Center highlights a project that was designed to identify costs, environmental impacts and best practices for Iowa cow-calf operations. “Iowa Cow-calf Production – Exploring Different Management Systems” (IBC 0131) is the result of cooperation of Iowa State and producers, with Iowa Beef Center faculty and specialists examining years of production results to better understand how traditional grazing, extensive grazing and limited or no grazing operations run across the state. The data were used to develop decision aids and educational tools to assist cow-calf producers across all systems and improve sustainability of the cow-calf segment in Iowa.
  • “Learn It. Do it. Share it.” is the theme of the third annual Women in Agriculture Conference, set for March 23 at the Washington County Fairgrounds. The conference’s goal is to show women of all ages the importance of not just learning something, but how to put that knowledge into action and share it with others. More information about the conference and registration can be found through the ISU Extension and Outreach Washington County office.
  • Growing Together Mini-Grants have been awarded to 22 Iowa projects. This is the fourth year mini-grant funds have been available through the ISU Extension and Outreach Master Gardener program, with more than $50,000 in grant money from the SNAP-Education program being distributed across the state. The projects being funded are focused on increasing food security and promoting healthy food access throughout Iowa. A full list of the projects funded through the mini-grants can be found online.

Subscribe to Blog via Email

Enter your email address to subscribe to this blog and receive notifications of new posts by email.